
"Let no vandalism of avarice or neglect, no ravages of time testify to
the present or to the coming generations that we have forgotten as a people
the cost of a free and undivided republic." — General Logan – May 5,
1868
Posted on 25 May 2009 by Ed Z

"Let no vandalism of avarice or neglect, no ravages of time testify to
the present or to the coming generations that we have forgotten as a people
the cost of a free and undivided republic." — General Logan – May 5,
1868
Posted on 21 May 2009 by Ed Z
FYI, so we don’t have any repeat freak-outs.
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On Thursday May 21, 2009 at This demonstration will |
Posted on 03 May 2009 by Ed Z
Ever go and see a movie and while you’re walking out, sometimes as much as
fifty dollars poorer, you think to yourself, "wow, that really sucked. It
looked so much better in the trailer."
The trailer had explosions, a car chase, a bad guy who had some witty evil
line , a good guy with the rah-rah line, the hot chick in her underwear, robots,
a cute dog, the funny parents, a grouchy old guy who seems to know everything,
and time travel! How could this go wrong?
But it does.
People get paid a lot of money to make sure trailers look awesome. They pick
all the parts and use all the lines that they know will grab the viewer’s
attention. Then they test them out and tweak them to make sure they will be 100%
effective. All designed to make a good movie sell itself and a crap movie look
awesome.
And that is exactly what I thought of when I read that ecoAmerica, a
nonprofit environmental marketing and messaging firm in Washington, had
conducted research on the best was to present global warming to a country that
is becoming increasing skeptical of its validity and the intentions of those
promoting it.
Seems
the term "global warming" is a turnoff all by itself.
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Environmental issues The answer, Mr. Perkowitz "Another key finding: |
Obviously this is nothing new.
Opinion polls and focus groups are a part of life now.
But when a group has to change its whole presentation just to get people
to listen, you might want to be weary of that turkey you’re about to pay
admission for.
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